Facebook pushes consumers to consume, or at least to consume certain labels, as reported by a survey by alcohol conglomerate Diageo. Smirnoff and Baileys are 2 brands that experienced substantial sales once Facebook advertisements for the goods showed up. How many times have you wanted more info on where can i get a payday loan, and resorted to an internet search on where can i get a payday loan? Your search is over, all of the facts you need is at http://www.MatchFinancial.com. Two Facebook advertisers experiencing spike in sales Casual Facebook people would not believe it. The numbers are amazing. Promoting alone is enough to pay out the social network. In 2011, it is anticipated to make billions just with ad pay-ments. The two biggest Facebook advertisers are Smirnoff and Baileys, as reported by Diageo. These two companies, as shown by Nielsen data, showed a 20 percent spike in sales through marketing. The sales in-crease was something Diageo Senior Vice President of Global Marketing Kathy Parker spoke about. She explained the art to the Financial Times. "Facebook is working with us to make sure that we are not only fan collecting, but that they are actively engaged," said Parker. Diageo is known to own many labels including Smirnoff and Guinness. Gawker claims that the business entered into a relationship with Facebook for $10 million. The of-fice building for Diageo’s corporate headquarters in Sao Paolo, Brazil is used by Facebook. That’s just another reason that they have such a good relationship. With more than 750 million Facebook users ripe for data mining and massive cash to be made, expect the booze ads to continue flowing. Getting your company out Facebook is necessary to building a company now. The corporate world depends on the tool. There was a 50 percent increase in the last year in the amount of marketing spent by Diageo due to this reason. In fact, the company now spends 20 percent of the media spending on Facebook. Traffic for social network ads by Diageo and other Facebook-allied corporations (including Procter & Gamble Co., American Express and Wal-Mart Stores Inc.) have gotten more traffic than online display advertisements and traditional search, which explains the interest. Considering that Facebook puts together special “SWAT teams” to help key advertisers succeed, those with the power of the dollar behind them obtain digital star treatment of which most companies can only dream. Several brands will start to learn from the Diageo partnership more than likely as it will probably lead to lawsuit studies, as reported by Facebook Vice President of global Marketing Solutions Carolyn Ever-son. Once that hap-pens, not only will Facebook continue to drive consumers to drink certain drinks, it will further shape what consum-ers purchase. Citations Financial Times Gawker Smirnoff Experience